Somebody Has to Move It: The Elf on the Shelf Teaching Kit

Marketing Everywhere

I've spent a decade doing real marketing work at real companies. BambooHR. PandaDoc. Seamless.AI. Building things from scratch, figuring out what actually moves people, and learning more from the failures than the wins. Since 2024 I've been teaching full-time at Columbia College, and for the ten years before that teaching was my side hustle across five universities. Marketing Everywhere is what happens when those two worlds collide. A newsletter and podcast for marketing instructors who are tired of losing their students to a screen. Great marketing is everywhere. I'm just here to prove it.